EXPLORE Activlayr
A revolutionary nanofibre-based eye mask spun with natural collagen from the Hoki fish and fruits extract, it is an exciting first-ever skincare product created by Revolution Fibres. Within 5 seconds, you can see your wrinkles’ lines smoothened, this is something that got us out of chairs and say Whoa! And who took up the challenge in bringing this wonderful product to market in our local shores and neighbouring countries?
We did.
Putting in all our brain juices and sass to launch this product in Singapore, our efforts covered penetrating into other markets like Dubai, China and Korea, and establishing a presence for this skincare product in major shopping malls locally.
It is so new in the market and with the public having to understand the wonders behind this patented technology, we have also worked hand-in-hand with New Zealand Chambers of Commerce to celebrate another kiwi-based product being launch here in Singapore and held a successful launch event in Takashimaya, where local journalists, bloggers and the public were invited to learn about this new product and its origins.
What we have done:
- Establish the local market in Singapore and opened up markets in Dubai, China and Korea
- Collaborated with New Zealand Chambers of Commerce to work with the local NZ community for marketing outreach
- Digital marketing efforts like Influencer marketing, social media marketing and email marketing
Business Development efforts to Clinics and Aesthetic Establishments for distributorship and resellership and point of sales efforts in local shopping malls
- Conducting Public Events and Public Relations efforts with local News Media to showcase this latest revolutionary nano-fibre product
Launch Event in Takashimaya – Feb 2019
More than 100 attendees and 2 News Media Representatives; Guest of Honor – Danica Burke, Executive Director of New Zealand Trade and Enterprise
Breakfast Business Session, Oct 2019
More than 10 interested Business Partners and 2 News Media Representatives; Guest of Honor – Hayley Horan, Trade Commissioner of New Zealand Trade and Enterprise, and Keynote Presenter – Ian Hosie, CEO of Revolution Fibres
Find out more what we did for them here and if you are looking for a firm to help you establish a new local market in Singapore, contact us here and we would love to have a chat with you and learn more about how we can help you fulfill your business vision.